Kampani yo Kwamamaza Ikirango Ubukangurambaga bugezweho bwa Samsung buhuza ishyaka ry'igihugu, ubuhanga mu mikino, n'ikoranabuhanga rigezweho kugira ngo bongere kwemeza ubuyobozi bwayo mu guhanga tereviziyo. Bukubiyemo Ahmed El Gendy, bugaragaza umuvuduko, ukuri, n'ubuziranenge, imiterere ihuriweho n'abakinnyi b'umwanya wo hejuru n'imashini ya tereviziyo ya Samsung ikoresha ubwenge bw'ikoranabuhanga (AI). Hifashishijwe amashusho ajijuka n'inkuru zikurura, ubukangurambaga bugaragaza El Gendy hamwe n'ubwitange bwa Samsung ku buhanga bukomeye. Byakozwe mu Misiri ku rwego mpuzamahanga, bigaragaza imikorere y'urwego rwo hejuru ku isi kandi bikasobanura mu buryo bushya uburambe bwo kureba.

Izina ry'umushinga : Globally Made in Egypt, Izina ryabashushanya : Moataz Mohamed, Izina ry'abakiriya : Samsung Electronics Egypt.

Soma ibiganiro biheruka n'ibiganiro kubijyanye no gushushanya, guhanga no guhanga udushya hagati yumunyamakuru wubushakashatsi hamwe nabashushanyo bazwi kwisi yose, abahanzi nabubatsi. Reba ibishushanyo mbonera bigezweho hamwe n'ibihembo byatsindiye ibihembo byabashushanyo bazwi, abahanzi, abubatsi n'abashya. Menya ubushishozi bushya kubijyanye no guhanga, guhanga udushya, ubuhanzi, igishushanyo mbonera. Wige ibijyanye nigishushanyo mbonera cyibishushanyo mbonera.