Igikoresho cy'Ibiribwa Doritos Solid Black 2023 ni igishushanyo cy'ipaki y'ibiribwa cyakozwe mu bwoko budasanzwe (limited edition) ku bw'umushinga w'ikirango cy'ibinyampeke ushyigikira abahanga n'abazana impinduka mu bakomoka muri Afurika (Black innovators and changemakers). Uru rukurikirane rw'umwaka rwagutswe ruba urubuga rw'ubufatanye rwerekana abahanzi bakomoka muri Afurika. Igishushanyo cyakozwe na Mz. Icar, itsinda ry'abahanzi ridasobanuye amazina bagize imyuga itandukanye, rigizwe ahanini n'abagore bakomoka muri Afurika. Iki gishushanyo hanyuma cyaguwe kigera ku rwego rw'uburyo bwuzuye bw'ubwoko (visual identity system), hakoreshwa amabara n'ibishushanyo byaryo ku ipaki, ku gikoresho cy'abanyamibare (influencer kit) ndetse no ku bicuruzwa bifitanye isano n'ikirango. Iki gikoresho gifite imiterere ya piramide, ihuye n'igishushanyo cy'inyuguti-tatu (triangle) cy'ikirango.
Izina ry'umushinga : Doritos Solid Black 2023, Izina ryabashushanya : PepsiCo Design and Innovation, Izina ry'abakiriya : PepsiCo.
Igishushanyo cyiza nuwatsindiye ibihembo byubushakashatsi mumarushanwa yo gupakira. Ugomba rwose kubona ibihembo byatsindiye abashushanya ibishushanyo mbonera bya portfolio kugirango umenye ibindi byinshi bishya, bishya, byumwimerere kandi bihanga ibikoresho byo gupakira.
