Igikorwa cy'Ibanze: Igipfunyika cy'Ibiribwa Umwandiko w'Igitabo: Kampanye ya Lay's Smiles ni igishushanyo cy'igipfunyika cy'ibiribwa cyasohotse muri Site ya Rusiya. Isura nini y'umuseke ni kimwe mu bintu by'ingenzi bigaragara kuri buri gapaki. Igipfunyika kigumana imiterere ya Lay's izwi n'amabara agaragaza uburyohe bw'igicuruzwa. Ubufatanye butangwa ku Gahunda ya Best Buddies Foundation nabwo bugaragazwa kuri gapaki. Ruble imwe itangwa ku gahunda kuri buri gapaki iguzwe. Intego ni ugusangira ubutumwa bwiza no kugaragaza ko iyi brand ifite intego nziza.

Izina ry'umushinga : Lay's Smiles Campaign, Izina ryabashushanya : PepsiCo Design and Innovation, Izina ry'abakiriya : .

Soma ibiganiro biheruka n'ibiganiro kubijyanye no gushushanya, guhanga no guhanga udushya hagati yumunyamakuru wubushakashatsi hamwe nabashushanyo bazwi kwisi yose, abahanzi nabubatsi. Reba ibishushanyo mbonera bigezweho hamwe n'ibihembo byatsindiye ibihembo byabashushanyo bazwi, abahanzi, abubatsi n'abashya. Menya ubushishozi bushya kubijyanye no guhanga, guhanga udushya, ubuhanzi, igishushanyo mbonera. Wige ibijyanye nigishushanyo mbonera cyibishushanyo mbonera.