Ikigo cy'Imurikagurisha n'Igurisha Uyu mushinga ni umushinga w'ubucuruzi, abashushanya bongeyeho ibintu byinshi bijyanye n'abantu kandi bemera ko mbere yo kubona agaciro k'ubucuruzi, abantu bagomba kugira uburambe bwiza mu gihe basura, kandi ubu burambe buva mu munezero wa psychologiya uturuka ku bidukikije.
Izina ry'umushinga : Newborn Nature, Izina ryabashushanya : Neville Yung, Izina ry'abakiriya : China Vanke Co., Ltd..
Igishushanyo cyiza nuwatsindiye ibihembo byubushakashatsi mumarushanwa yo gupakira. Ugomba rwose kubona ibihembo byatsindiye abashushanya ibishushanyo mbonera bya portfolio kugirango umenye ibindi byinshi bishya, bishya, byumwimerere kandi bihanga ibikoresho byo gupakira.