Kwisi Yose Imurikagurisha Rihagaze Igishushanyo Mbonera Cya Toyota Ahumekewe nihame ryabayapani ry "ibikorwa bituje", igishushanyo gihuza ibintu byumvikana kandi byamarangamutima mubintu bimwe. Ubwubatsi busa na minimaliste kandi butuje bivuye hanze. Urashobora kumva imbaraga zidasanzwe ziva muri yo. Munsi yacyo, ufite amatsiko winjira imbere. Iyo winjiye imbere, usanga uri ahantu hatangaje guturika n'imbaraga kandi byuzuyemo urukuta runini rw'itangazamakuru rwerekana animasiyo zifite imbaraga, zidafatika. Ubu buryo, igihagararo gihinduka uburambe butazibagirana kubashyitsi. Igitekerezo cyerekana impirimbanyi zidasanzwe dusanga muri kamere no kumutima wubwiza bwabayapani.
Izina ry'umushinga : The Wave, Izina ryabashushanya : Alia Ramadan, Izina ry'abakiriya : Toyota Motors Europe.
Igishushanyo gitangaje nuwatsindiye igihembo cya feza mu marushanwa yo kwerekana imideli, imyambaro n'imyenda. Ugomba rwose kubona ibihembo bya silver byegukana ibishushanyo mbonera bya portfolio kugirango umenye ubundi buryo bushya, bushya, umwimerere kandi uhanga, imyambarire n'imyenda.
