Gupakira Byeri West Lake Beer ni igishushanyo cyo gupakira byeri iri mu macupa. Iki gishushanyo gishingiye ku bwiza nyaburanga bw'Ikiyaga cya West Lake i Hangzhou, gisobanura Ikiraro Gicagaguritse (Broken Bridge) n'Ibiyaga Bitatu Bigaragaza Ukwezi (Three Ponds Mirroring the Moon) nk'ibimenyetso bifatika by'ubuhanzi. Uburyo bwo kwandika inyuguti buhuza imyandikire ya kera ya seal script n'imyandikire y'ubuhanzi bwo mu gihe cy'Ingoma ya Song. Agasanduku ko hanze karangijwe hakoreshejwe zahabu ikandagijwe (gold stamping) hamwe na filime idafite urumuri (matte film) kugira ngo kagire ubworoshye iyo ukoze ku maboko. Icupa rikozwe mu kirahure cy'icyatsi cy'ubuziranenge buhanitse, kigabanya imirasire ya ultraviolet kandi gifasha kubungabunga uburyohe bwa byeri. Iminara y'amabuye igaragara ku icupa yerekana urugero rw'ubukana bw'uburyohe buri bwose.
Izina ry'umushinga : West Lake Beer, Izina ryabashushanya : China Resources Snow Breweries, Izina ry'abakiriya : CHINA RESOURCES SNOW BREWERIES.
Igishushanyo gitangaje nuwatsindiye igihembo cya feza mu marushanwa yo kwerekana imideli, imyambaro n'imyenda. Ugomba rwose kubona ibihembo bya silver byegukana ibishushanyo mbonera bya portfolio kugirango umenye ubundi buryo bushya, bushya, umwimerere kandi uhanga, imyambarire n'imyenda.
