Umwirondoro w'Ikigo Koopmans yasabye Rebrandt kuvugisha neza ubugari bw'ibicuruzwa byabo. Ijambo "uruganda rw'icapiro" ntirikigereranya ibyo bakora. Iri rangamuntu rishya si ururimi rw'ibishushanyo rwiza gusa ahubwo n'igikoresho cy'ubucuruzi gifite ingamba gikwiye kuvugisha urutonde runini rw'ibicuruzwa bashobora gutanga. Ruud Winder, umuyobozi w'ibishushanyo muri Rebrandt, yashakaga ko imyitwarire y'akazi ikomeye y'umuryango igaragara mu bishushanyo. Inyigisho zitandukanye n'utuze twibonwa mu kigo cy'icapiro, ni ubwo bugari bwari bugomba gushimangirwa.
Izina ry'umushinga : Animated Koopmans Logo System, Izina ryabashushanya : Ruud Winder, Izina ry'abakiriya : Rebrandt.
Igishushanyo gitangaje nuwatsindiye igihembo cya feza mu marushanwa yo kwerekana imideli, imyambaro n'imyenda. Ugomba rwose kubona ibihembo bya silver byegukana ibishushanyo mbonera bya portfolio kugirango umenye ubundi buryo bushya, bushya, umwimerere kandi uhanga, imyambarire n'imyenda.
