Agasanduku k'Impano Minimo ni ikusanyirizo ry'imitako y'abana ryakozwe na Smaragd 1969, aho agasanduku k'impano n'uburambe bwuzuye bwo gutanga impano byakozwe na Why Agency. Igitekerezo cyashingiye ku mpano ya mbere y'agaciro y'umwana, guhindura umwanya wo kwakira imitako mo uburambe bushimishije kandi butazibagirana. Uretse ibice by'imitako, agasanduku karimo ipaki ya siticeri irimo ibishushanyo biva mu ikusanyirizo rya zahabu, igitabo cyo gusiga amabara, amakaramu y'amabara, ndetse na Pasiporo ya Minimo Baby ku bakiriya baguze bwa mbere. Buri kintu gishishikariza abana gushakashaka, guhanga, no guhuza n'ikusanyirizo birenze imitako ubwayo.
Izina ry'umushinga : Minimo, Izina ryabashushanya : Rilind Hoxha, Izina ry'abakiriya : Why Agency .
Igishushanyo cyiza nuwatsindiye igihembo cyumuringa mububatsi, kubaka no guhatanira imiterere. Ugomba rwose kubona ibihembo bya bronze byegukana ibishushanyo mbonera bya portfolio kugirango umenye ibindi byinshi bishya, bishya, byumwimerere kandi bihanga imyubakire, inyubako nuburyo bwo gukora.