Ikiranga Ikigo Vilar yaremwe na Pablo Prada Granada kuri Hotel Vilar America. Vilar ni uburyo bugezweho bwo gukora ikiranga cy'ubucuruzi bw'umuryango usanzwe kandi gakondo. Igishushanyo cyatanzwe ni logo nziza kandi isukuye y'amashusho, ifite imiterere y'icyatsi yuzuyemo hagati igenda ihinduka, izunguruka mu buryo bwerekanwa mu maso, byerekeza kuri Mobius strip yerekana impinduka n'ubwihindurize, mu gihe kimwe bigarura ibintu bikora neza. Vilar ni ihuza ry'ibintu; igitekerezo cya mbere cy'ugukorana intoki, ariko ubu kirimo ibintu by'amashusho byo mu gihe cya kera cyo muri Amerika. Ni ubumwe bw'ibyahise n'ibizaza, ku kigo kigana imbere.
Izina ry'umushinga : Vilar, Izina ryabashushanya : Pablo Prada Granada, Izina ry'abakiriya : Hotel Vilar América.
Iri shusho nziza yegukanye igihembo cy'icyuma mu marushanwa y'itumanaho rya grafike, ishusho n'itumanaho rinyerera. Ugomba kureba portfolio y'imishinga y'abashongoreri bahawe igihembo cya bronze kugirango ubashe kumenya imirimo mishya, inovatif, yihariye kandi ibyaza uburangi mu gishushanyo, ibisobanuro n'imishinga y'itumanaho rinyuma y'amashusho.