Ibikoresho by'Ibinyobwa Igitabo Kivuga ku: 7Up Destinations Venezuela ni urukurikirane rw'amacupa y'ibinyobwa yakozwe mu ngano ntoya cyane kandi adasanzwe, yakorewe isoko ry'Amerika y'Epfo maze agacuruzwa muri Venezuela. Amacupa ane agaragaza ahantu hane hazwi kandi hiza cyane mu gihugu: Adicora, Los Roques, El Yaque na Canaima. Igishushanyo cyose kigaragaza ibimera n'inyamaswa by'aho hantu muri Venezuela. Imbere y'icupa cyose hakomeza gukoreshwa ibara ry'icyatsi risanzwe rya 7Up kugira ngo abaguzi bamenye vuba ko ari ikimenyetso cy'iyi soko. Inyuma y'icupa cyose hakoreshwa ibara ry'ubururu bw'inyanja bwo mu turere dushyuha nk'imbibi z'amashusho ahuza n'urugendo. Intego ni ugushinga umubano w'ibyiyumvo hagati y'ikirango n'abaguzi.
Izina ry'umushinga : 7Up Destinations Venezuela, Izina ryabashushanya : PepsiCo Design and Innovation, Izina ry'abakiriya : PepsiCo.
Igishushanyo cyiza nuwatsindiye igihembo cyumuringa mumarushanwa yo gupakira. Ugomba rwose kubona ibihembo bya bronze byegukana ibishushanyo mbonera bya portfolio kugirango umenye ibindi byinshi bishya, bishya, umwimerere kandi bihanga ibikoresho byo gupakira.