Gushushanya Ikirango Umukiriya yasabye gushushanya ikirango cya sosiyete ikora mu gukusanya amakuru no kohereza ubutumwa bwa CRM, igamije isura ya digitale kandi igezweho. Izina Lax rikomoka ku magambo ChiLax cyangwa ReLax, rigatanga ubutuje ku bakoresha. Kugira ngo byongereho ibitandukanya, harimo ikimenyetso cy'umutima kigereranya kwita ku bakiriya akenshi bitarakwirwa mu bucuruzi bwa CRM bukora mu buryo bwikora. Pixels zongeweho kugira ngo zerekanye akamaro k'amakuru n'ikoranabuhanga rya digitale. Bityo, byahurijwe hamwe ibintu by'ingenzi: umutima ugereranya urukundo rw'abakiriya, pixels kugereranya amakuru, hamwe na X igereranya gutuza no guhora mutuje.
Izina ry'umushinga : LAX, Izina ryabashushanya : Jonathan Ramirez and Juliana Betancur, Izina ry'abakiriya : Written and Drawn Studio.
Iri shusho nziza yegukanye igihembo cy'icyuma mu marushanwa y'itumanaho rya grafike, ishusho n'itumanaho rinyerera. Ugomba kureba portfolio y'imishinga y'abashongoreri bahawe igihembo cya bronze kugirango ubashe kumenya imirimo mishya, inovatif, yihariye kandi ibyaza uburangi mu gishushanyo, ibisobanuro n'imishinga y'itumanaho rinyuma y'amashusho.